Gamification In a Nutshell
Gamification, or the act of making something game-like, is the combination of UX design, game design, behavioral design, and neuropsychology.
The most common definition of gamification is:
Gamification is the application of game-design elements and game principles in non-game contexts.
Successful gamified experiences usually increase the engagement rate, customer loyalty, or conversion rate. Generally, gamification designers want to motivate the users to commit a list of desired actions.